On Friday 3rd 2017, Snap filed for their IPO. Their S1 - their documentation revealing their business - makes for very interesting reading. I've been pouring... Read More
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I was fortunate enough to get my hands on Snapchat Spectacles last week. As they are mainly in the US, they're pretty exclusive in the U.... Read More
Snapchat recently brought out a killer new update “search”. The core idea behind this new - albeit long awaited feature - provides quick access to existing... Read More
So you want to create a mobile video campaign for your brand, using a social influencer in that vertical? Move aside YouTube, your millennial, cooler competitor... Read More
If there's one thing I can promise you, it's this: Influencer marketing is not for everyone. Will it work for you? The answer is: It depends.... Read More